Customer Stories

Brands Growing With True Proper

Real stories from food brands, beauty brands, and creators building sustainable businesses.

500+
Active stores
$2M+
Monthly GMV
40%
Avg growth rate
98%
Customer retention

What Our Customers Say

Don't take our word for it—hear from brands using True Proper every day

Sarah Chen
Sarah Chen
Founder, Bloom & Bark Skincare

We switched from Shopify after our app costs hit $400/month. True Proper has everything built-in—subscriptions, wholesale, email marketing. We're saving $350/month and our operations are simpler.

$350/mo
Monthly savings vs Shopify
Marcus Williams
Marcus Williams
Owner, Hudson Valley Hot Sauce

The wholesale portal changed our business. We went from managing B2B orders in spreadsheets to having retailers order directly. Our wholesale revenue is up 60% since switching.

+60%
Wholesale revenue growth
Emily Rodriguez
Emily Rodriguez
Creative Director, Pressed Paper Co

I came from Etsy and was worried about losing traffic. But the built-in affiliate program helped me turn my customers into ambassadors. Now I'm getting more traffic than I ever did on Etsy—and keeping more of each sale.

47
Active affiliates driving sales
David Park
David Park
Founder, Morning Ritual Coffee

Subscriptions are everything for a coffee brand. True Proper's subscription tools are better than Recharge and they're included. Our subscriber retention is at 94% month-over-month.

94%
Subscriber retention rate
Jessica Taylor
Jessica Taylor
CEO, Glow Naturals

The AI storefront builder got us launched in a weekend. We had quotes from agencies for $15,000—instead we built something beautiful ourselves in two days.

$15,000
Saved on agency costs
Alex Rivera
Alex Rivera
Founder, Craft & Clay Studio

Support actually responds. I had an issue at 10pm on a Sunday and got help within an hour. Try getting that from Shopify unless you're on their $2,000/month plan.

<1hr
Average support response time

Customer Case Studies

Deep dives into how brands are achieving real results

Hudson Valley Hot Sauce

Hudson Valley Hot Sauce

Food & Beverage

How a small-batch hot sauce maker grew wholesale revenue 60% with True Proper's B2B portal.

Challenge

Managing wholesale orders via email and spreadsheets was eating up 10+ hours per week. Couldn't scale without hiring.

Solution

Migrated to True Proper and set up the wholesale portal. Retailers now order directly with automated invoicing.

+60%
Wholesale revenue
-8hrs
Weekly admin time
2x
Retail accounts
Morning Ritual Coffee

Morning Ritual Coffee

Food & Beverage

Building a subscription coffee business with 94% retention using True Proper's built-in tools.

Challenge

Was paying $200/month for Recharge on Shopify. Needed better subscription management without the cost.

Solution

Switched to True Proper for native subscription support. Used pause/skip features and retention automation.

94%
Retention rate
$200/mo
Saved on apps
3x
Subscriber growth
Bloom & Bark Skincare

Bloom & Bark Skincare

Beauty

How a clean beauty brand cut platform costs by 80% while adding features.

Challenge

Running 8 Shopify apps at $400/month. Wanted to consolidate without losing functionality.

Solution

Consolidated to True Proper where email, reviews, affiliates, and subscriptions are all built-in.

-$350/mo
App cost savings
45min
Migration time
+5
New features gained

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Customer Stories - True Proper Success Stories | True Proper